Comparison

Etsy Fee Calculator vs Amazon Seller Margin Calculator

Etsy charges a combination of listing fees, transaction fees, payment processing, and optional offsite ads fees. Amazon charges referral fees by category, potential FBA fulfillment fees, and a monthly subscription for professional sellers. The better platform depends on your product type, price point, fulfillment preference, and how you plan to drive traffic.

Quick Decision

Choose Etsy if you sell handmade, vintage, or niche craft products and want a lower barrier to entry. Choose Amazon if you sell commodity or branded products at scale and want access to a massive built-in customer base with fulfillment infrastructure.

Feature
Etsy Fee Calculator
Amazon Seller Margin Calculator
Fee Structure
Flat $0.20 listing fee, 6.5% transaction fee, 3% + $0.25 payment processing, and optional 15% offsite ads fee
Referral fee of 8-15% depending on category, optional FBA fees for fulfillment and storage, and $39.99/month professional seller subscription
Fulfillment
Sellers handle their own shipping and packaging. No built-in fulfillment service from the platform.
Fulfillment by Amazon (FBA) available, where Amazon stores, packs, and ships your products for additional per-unit fees.
Traffic Source
Smaller, more niche audience. Sellers often drive their own traffic through social media and SEO. Offsite ads available but costly.
Massive built-in customer base actively searching for products. Amazon's search algorithm drives significant organic traffic to listings.
Pricing Flexibility
High flexibility. Handmade and unique products allow premium pricing with less direct price competition.
Lower flexibility. Competitive marketplace with price-sensitive buyers and frequent price matching between sellers.
Startup Cost
Very low. No monthly subscription required. You pay per listing and per sale.
Higher. Professional sellers pay $39.99/month before making any sales. Individual plan available at $0.99 per sale but with fewer features.
Best For
Handmade goods, vintage items, craft supplies, and unique products with a creative brand story.
Branded products, commodity goods, private label items, and sellers who want fulfillment handled for them.

When to Use Etsy Fee Calculator

  • You sell handmade, custom, or vintage products that fit Etsy's marketplace identity.
  • You want to start selling with minimal upfront cost and no monthly subscription.
  • Your products command premium pricing because of their uniqueness or craftsmanship.
  • You are comfortable handling your own shipping, packaging, and customer service.
Try Etsy Fee Calculator Calculator

When to Use Amazon Seller Margin Calculator

  • You sell branded or commodity products that benefit from Amazon's massive customer base.
  • You want fulfillment handled for you through FBA so you can focus on sourcing and marketing.
  • Your products compete well on price and you can maintain margins at higher referral fee rates.
  • You plan to scale volume quickly and need infrastructure that supports high-order throughput.
Try Amazon Seller Margin Calculator Calculator

Example Scenarios

A jewelry maker selling handmade earrings at $35 each would likely keep more profit on Etsy, where the niche audience values craftsmanship and the fee structure is straightforward. On Amazon, referral fees plus FBA costs could consume a large portion of the low price point.

A seller sourcing phone accessories at $3 each and selling at $15 would benefit more from Amazon's traffic volume and FBA convenience. Etsy's audience is not searching for commodity electronics accessories, so traffic would be minimal.

A candle maker selling $25 soy candles could succeed on either platform but should calculate the exact fee impact. On Etsy, total fees would be roughly $2.80 per sale. On Amazon with FBA, referral fees plus fulfillment could reach $7-9 per unit depending on size and weight.

Frequently Asked Questions

It depends on the product and price point. Etsy's base fees are roughly 10-11% per sale without offsite ads. Amazon's referral fees range from 8-15% by category, and FBA adds additional per-unit costs. For low-priced items, Etsy is often cheaper. For high-volume commodity products, Amazon's fee structure can be more efficient.
Yes. Many sellers list on both platforms to diversify their revenue streams. Just make sure your pricing accounts for the different fee structures on each platform so you maintain acceptable margins on both.
No. Etsy does not charge a monthly subscription. You pay per listing and per sale. Amazon offers an individual plan at $0.99 per sale, but the professional plan at $39.99 per month is recommended for serious sellers.
Etsy is generally better for handmade products. Its marketplace is built around handmade, vintage, and craft items, so buyers actively seek those products. Amazon has a Handmade category, but it is a small portion of the platform and faces more competition from mass-produced alternatives.
Calculate your expected profit per sale on each platform using the respective fee calculators. Consider your product type, target customer, willingness to handle fulfillment, and how much traffic you can drive on your own versus relying on the platform.

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Last updated: April 11, 2026